Web Critique Requirements
Please provide a 2-3 page (double-spaced),
typewritten review and critique of one of the following sites:
Your review may wish to include
the following categories:
Communications Objective(s)
- What type of site is it?
(personal, corporate, entertainment, e-commerce, educational, informational,
etc.)
- What are the primary communication
objectives of the site?
- Who is the target audience
for the site? Is there an audience who the site excludes?
- Explain your rationale for
believing the communication objectives and audience to be what you claim.
Look and Feel
- Describe the aesthetic look
and feel of the site. Why did the designer choose this look?
- Does the look and feel support
the communications objectives of the site? If so, how? If not, why not?
- What does the look and feel
reveal about the site’s theme(s) and/or objective(s)? How do the design elements
(composition, use of color, use graphics and photos, fonts, use of animation,
sound, etc.) function to reveal these themes?
Navigation, Usability, and
Functionality
- Is the site easy to navigate,
easy to use? Do you find yourself getting lost?
- How is information structured in
the site?
- Does the interface design
present information clearly? Does the interface allow for a logical flow of
information?
Features
- What is unique about this
site? What sets it apart from its competitors?
- What special features does
the site employ?
- Does the site do anything
to market itself, drive traffic to the site, and/or provide reasons for return
visitors?
Conclusion
- What is your overall assessment
of the site? Does the site accomplish its communication objectives? Why or
why not? What problem(s) did the designer attempt to solve? Was the designer
successful? Are his or her solutions adequate? What other solutions might
be interesting alternatives?